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Janne Ford is a super talented (and extremely kind) floral photographer based in the UK. She contacted me after finding me on Instagram and once she booked, I had so many ideas swimming through my mind on how we could build her very first brand and website. She was running her entire business on Instagram! It was a joy to work with her and I’m so excited to share more about her project with you.
I began with a moodboard which I love to use because it truly sets the tone for the rest of the project. We were aiming for a feminine, modern brand with classical details to keep the design from being too juvenile. Hints of warm pinks and a pop of french blue were the perfect colors to compliment her work and allow it to shine.
Along with Megan of Letterform Creative (our super talented junior designer), we created brand details that kept Janne’s brand words and goals in mind.
I was so excited to get to create a completely custom website for Janne on Showit. We were able to add some beautiful framing details to her images. Her beautiful work inspired the art gallery look and we added some asymmetrical elements to keep it fresh and modern.
Make sure to visit her new website and take a look around. You can also take a peak at Janne’s brand concept presentation. Working with her was truly a pleasure. Check out more details in the newly launched portfolio.