I am Stefani Lefler, the owner and designer behind Stefani Jessica: a Michigan based design studio that serves business owners worldwide. Through design, strategy, and content creation, I create a confident branded voice that speaks to your audience.
I share business, design, and copywriting tips with a bit of resources that I use and brand reveals mixed in.
When you’re an entrepreneur, you have to be wise when it comes to investing in your own business. Connection is build through branding, content typically takes a backseat to the visual design. It’s easy to understand why: it feels like you’re getting more for your money when you get a website for your money rather […]
About pages, amirite? Creating content for a whole website can be stressful enough. Then you have to share who you are without sounding full of yourself. It’s a tightrope walk that leaves many with less than stellar about pages. But in today’s world of business, customers want to buy from you. They want your story […]
For the final installment of the Custom Brand series, I wanted to share with you the biggest lesson I’ve learned within my own business through my own rebrands, launches, and transformations. It has to do with the content I was sharing. In the span of 3 years in business, I’ve worked under 3 different names. […]