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I am Stefani Lefler, the owner and designer behind Stefani Jessica: a Michigan based design studio that serves business owners worldwide. Through design, strategy, and content creation, I create a confident branded voice that speaks to your audience.
I share business, design, and copywriting tips with a bit of resources that I use and brand reveals mixed in.

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Website Design

Copywriting

Business

Apps & Tools

Branding

The SJ Shop

Designer resources

Brand reveals

Creative at Heart: Being Brave Enough to Follow Your Own Path

Aug 16, 2017

Business

When I heard Creative at Heart was holding another conference, I knew I had to attend. You see, I went to round 2 in Roanoke, Virginia and while I had an absolutely amazing time, I wasn’t fully myself. With a cane and a lot of baggage, I went to that conference with a lot of […]

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How Designers Can Use Honeybook Within Their Business to Streamline Their Processes

Aug 1, 2017

Apps & Tools

As a business owner (and a perfectionist planner), I have tried a lot of client management systems. I ended on 17Hats for the first 2 years I worked with clients and it worked well enough. It allowed me to send documents, keep track of my contacts, and run my business. When communicating with potential clients […]

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How to Craft an Effective About Page (Minus the Stress)

May 5, 2017

Copywriting

About pages, amirite? Creating content for a whole website can be stressful enough. Then you have to share who you are without sounding full of yourself. It’s a tightrope walk that leaves many with less than stellar about pages. But in today’s world of business, customers want to buy from you. They want your story […]

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Share a Clear Message: 3 Ways to Ensure That Your Brand Voice and Brand Visuals Align

May 3, 2017

Branding

When you first start out, you’ll be told from pretty much everyone that you need a brand to run a successful business. This advice is absolutely true. Whether you DIY or hire a brand designer, beautiful and engaging visuals are just a piece of the puzzle. Without a clear message and a plan to create […]

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The 5 Reasons that Hand-Lettering and Calligraphy are Design Trends that Will Last

Apr 26, 2017

Branding

Hand-lettering and calligraphy seem to be everywhere lately. No longer reserved for the wedding industry, handwriting is being used more in design, editorials, marketing, and branding. With how quickly the industry seemed to explode, you may be thinking, “This is a fad. Watch, it’ll feel dated in the way of gradients and drop shadows soon […]

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Branding that boosts your confidence.

Stefani Jessica is a creative studio focused on partnering with business owners to create confident and heartfelt brands made to thrive. This is done through custom branding, website design and development, copywriting, and hand-lettering services.

Follow along on Instagram

Sneak peeks at current projects and posts showcasing rejected client designs.

Check out my Pinterest boards

Business and design help and inspiration, plus quick links to blog posts.

See my shots on Dribbble

Personal and client snapshots, including process images.

Like on Facebook or maybe Twitter

Quotes, questions, featured articles, and resources that I use to run my business.

Branding that boosts your confidence.

Stefani Jessica is a creative studio focused on partnering with business owners to create confident and heartfelt brands made to thrive. This is done through custom branding, website design and development, copywriting, and hand-lettering services.

The blog

The showit website shop

Collab Opportunities for designers

Custom Branding

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